Startup Breakfast Club: Exporting

Ministry of Awesome’s Startup Breakfast Club – powered by MYOB and sponsored by DHL – is your monthly morning caffeine hit where you’ll find valuable social networks, gain business insight, and find the critical support you need to power your venture forward.

This month, we’re going to take a dive into the challenges of exporting products from New Zealand.  If your startup or venture is in the middle of navigating some of the curly issues and challenges that can come up here, then let our expert panellists share their successful playbooks with you.  If you’re seeking international growth, then this is the Startup Breakfast Club for you. 

There’ll be free flowing coffee and breakfast as usual, so secure your spot to this FREE event today. 

 The Startup Breakfast Club is always sold out in advance, so register early to make sure you don’t miss out. Register by Wednesday 28th of August.

 PS. While this event will always be free, we only distribute a select number of tickets. So, if you think you might not make it, please do NOT book.

 Speakers for this event are:

Chris Eeles 

Chris may have started in the UK, but has called New Zealand home for the last 12 years. As a member of the Field Sales team with DHL,Chris facilitates international trade for his customers; using transport knowledge & experience to give them market advantage.

With experience in all facets of transport, across road, air and sea, he has a deep understanding of what works best, and how Kiwi startups with ideas of global growth can achieve their goals - experience he wants to share with you.


Tracy Ahern 

Tracy is GM of Research & Development for BeeBio Skincare. With almost 30 years in the skincare industry, she took the leap to join a largely international-focused business, navigating the complexities of exporting to bring Manuka honey bio products to consumers all over the globe.

Tracey will share some of the challenges BeeBio faced in their international expansion, shedding a light on how to grow beyond New Zealand borders.



Ian Ross


Ian Ross is the Chief Technology Officer of Hedgebook. Hedgebook provide treasury management software (SaaS) that helps small to medium importer/exporters manage cross currency risks. 

Ian will be covering an important and often overlooked aspect of importing/exporting, hedging currency against fluctuation. Join us to hear about why you should hedge currency and hedge risk.


Sarah McDonald

Sarah is a Co-Founder of Pampered Pooch, a Luxe Dog Grooming brand. Sarah’s background is in Product Development for the food and cosmetic industries, which she used in formulating a new dog shampoo after experiencing negative reactions to existing products.

Pampered Pooch now has a range of five collections and some functional products, and Sarah will be sharing her journey as a new startup beginning their exporting journey.

Colleen Itterman

Colleen is GM of Operations & International Trade for Jeuneora, an e-commerce business based in Christchurch that specialise in premium marine collagen nutraceutical products.  Colleen has previously held positions in both the domestic and export divisions at ANZCO Foods, most recently as Sales Manager for Asia. 

Colleen will share where Jeuneora are currently at in regards to their international journey, and will also provide key insights on developing solid entry strategies into new off-shore markets.